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        Since its establishment in 2002, Hiking Group has realized rapid growth of its main business: international trade by insisting on innovation in operation management as well as systems and mechanisms, strengthening industrial development and R&D, integrating industrial chain and transforming growth pattern. According to customs statistics, the accumulated import and export volume of Hiking Group has exceeded US$ 20 billion, ranking No. 1 among its peers in Shandong province for five consecutive years. In 2013, the Group realized a total sales volume of RMB 16.3 billion Yuan, ranking No. 491 among the Top 500 Chinese Enterprises.
Based on the rapid growth in its international trade, the Group adopts a steady development principle of "striking a balance between intensive development and extensive development", it appropriately diversified its business, with emphasis on their interdependence and strategic synergy, which help the Group to realize the successful transformation from a single foreign trading enterprise to a large-scale industrial enterprise consortium featuring diversification and internationalization. The business of the Group mainly covers four sectors:

rade & Logistics. The Group has built an internationalized professional team. It actively implements its "going global" strategy, transforms the trade growth pattern and has nurtured a host of industry-leading commodities with strong core competitiveness, such as hair products, textile and apparel, diamonds, woven products and aquatic products through extending its industrial chain to production, R & D, branding and marketing network.

Financial Investment. The Group has successfully made investments in many fields such as container manufacturing, financial trust, nonferrous metal, hotels and acquisition of non-performing assets. In May 2007, through acquisition and reorganization, the Group was successfully listed in the main-board market of China (Stock Code: # 600735), building a new platform for financing and being the first listed enterprise in Shandong foreign trade sector. Since 2010, the Group has invested in strategic emerging industries such as the new material graphite and new energy.

Real estate development. Over the past few years, the Group has developed over 10 large and medium-sized real estate projects covering an area of nearly 1 million m2 in urban Qingdao, central part in Jiaozhou and Qingdao Economic & Technological Development Zone.

Eldercare Industry. Cooperating with Longlife Group, a famous listed company in the eldercare industry from Japan, the Group managed to build high-end eldercare service centers in China and the first project was officially opened in March 2012.

Facing new development opportunities, Hiking Group is experiencing a strategic transition in accordance with the operation model of transnational enterprise, aiming at building a century thriving company. Trade remains the Group's cornerstone business with the combination of industrial and financial business as a platform, and the Group is shifting from quantitative development to qualitative development on the way to an everlasting outstanding service-oriented transnational Group featuring remarkable competitiveness, industrial leadership, brand effect and goodwill.

   ●No. 180 place at 2014 China Top 500 Service Providers
   ●No. 249 place at 2014 China Top 500 Private Enterprises
   ●No. 57 place at 2014 China Top 100 Private Service Providers
   ●No. 284 place at 2013 China Top 500 International Trading Enterprises
   ●No. 14 place at 2013 Qingdao Top 100 Enterprises
   ●No. 4 place at 2013 Qingdao Top 50 Service Providers
   ●No. 70 place at 2013 Shandong Top 100 Enterprises
   ●No. 31 place at 2014 Shandong Top 100 Private Enterprises

 

 



Add:3-4F, Dong Hai Shi Jia Building, No.41 West Donghai Road, Qingdao, China   Tel:86-532-85967066/85967056   Fax:86-532-85967001   P.C.:266071
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